Is Innovation a Real Thing?

It is now.

Few words have become more popular – and overused – than innovation. Ask 10 people what it means, and you’ll get 10 different answers.

According to the dictionary, innovation is a noun:
innovation (noun):

something new or different introduced
introduction of new things or methods

We used to call that change. But it doesn’t matter what we call it. Whether we want to innovate or to change, we have to do something different. Albert Einstein told us this decades ago:

“We can’t solve problems by using the same kind of thinking we used when we created them.”

If you’re ready to take his advice, we’re ready to help. We’ll introduce you to new ways of thinking, new potential, and new methods. We’ll help you achieve your competitive objectives, realize new value … and keep the change.

If you’re really ready, please watch this video.